OURSELVES PODCAST
Creative directon
Production
Brand Strategy
Team Buildout
Months
Months
Views
Views
Guests
Guests
OURSELVES PODCAST?
The Ourselves Podcast is Arrad’s medium built for the people shaping culture to speak honestly about the work that made them. Our partnership began in 2025 and has now spanned over 320 days in which we’ve produced 136+ pieces of content, welcomed 14 industry leaders, and was recognized by Spotify as a 2025 Instant hit show. What began as a conversation about packaging and post-production evolved into a ground-up rebuild of the show’s identity, editorial cadence, and distribution engine anchored by Arrad’s eye, his experience, and the voices of the creatives who sit in the chair.
OURSELVES PODCAST?
The Ourselves Podcast is Arrad’s medium built for the people shaping culture to speak honestly about the work that made them. Our partnership began in 2025 and has now spanned over 320 days in which we’ve produced 136+ pieces of content, welcomed 14 industry leaders, and was recognized by Spotify as a 2025 Instant hit show. What began as a conversation about packaging and post-production evolved into a ground-up rebuild of the show’s identity, editorial cadence, and distribution engine anchored by Arrad’s eye, his experience, and the voices of the creatives who sit in the chair.
OURSELVES PODCAST?
The Ourselves Podcast is Arrad’s medium built for the people shaping culture to speak honestly about the work that made them. Our partnership began in 2025 and has now spanned over 320 days in which we’ve produced 136+ pieces of content, welcomed 14 industry leaders, and was recognized by Spotify as a 2025 Instant hit show. What began as a conversation about packaging and post-production evolved into a ground-up rebuild of the show’s identity, editorial cadence, and distribution engine anchored by Arrad’s eye, his experience, and the voices of the creatives who sit in the chair.
Guest
ADRIAN PER
Adrian Per built his career outside the system—learning through music videos, client work, and trial by fire. Known online as OMGADRIAN, he’s directed for artists like Lil Nas X and Kehlani, earned Grammy nominations, and was named a 2025 Instagram Rings winner for his impact on creator culture. His conversation explores the shift from behind-the-scenes director to front-facing creator, and how betting on his own story unlocked new lanes in content, community, and personal growth.
Guest
ADRIAN PER
Adrian Per built his career outside the system—learning through music videos, client work, and trial by fire. Known online as OMGADRIAN, he’s directed for artists like Lil Nas X and Kehlani, earned Grammy nominations, and was named a 2025 Instagram Rings winner for his impact on creator culture. His conversation explores the shift from behind-the-scenes director to front-facing creator, and how betting on his own story unlocked new lanes in content, community, and personal growth.
Guest
ADRIAN PER
Adrian Per built his career outside the system—learning through music videos, client work, and trial by fire. Known online as OMGADRIAN, he’s directed for artists like Lil Nas X and Kehlani, earned Grammy nominations, and was named a 2025 Instagram Rings winner for his impact on creator culture. His conversation explores the shift from behind-the-scenes director to front-facing creator, and how betting on his own story unlocked new lanes in content, community, and personal growth.
Guest
LEON THOMAS
From child actor to Grammy-winning vocalist and producer, Leon Thomas has carved one of the most dynamic paths in contemporary R&B. His 2024 album MUTT earned nominations for Album of the Year, Best R&B Album, and several major categories, with its lead single breaking into the Billboard Hot 100 Top 10 and the project amassing hundreds of millions of streams globally. Across a career that spans songwriting, production, and performance, Leon’s conversation explored how concepts are built, how visual worlds are shaped, and what it takes to create work that endures beyond virality.
Guest
LEON THOMAS
From child actor to Grammy-winning vocalist and producer, Leon Thomas has carved one of the most dynamic paths in contemporary R&B. His 2024 album MUTT earned nominations for Album of the Year, Best R&B Album, and several major categories, with its lead single breaking into the Billboard Hot 100 Top 10 and the project amassing hundreds of millions of streams globally. Across a career that spans songwriting, production, and performance, Leon’s conversation explored how concepts are built, how visual worlds are shaped, and what it takes to create work that endures beyond virality.
Guest
LEON THOMAS
From child actor to Grammy-winning vocalist and producer, Leon Thomas has carved one of the most dynamic paths in contemporary R&B. His 2024 album MUTT earned nominations for Album of the Year, Best R&B Album, and several major categories, with its lead single breaking into the Billboard Hot 100 Top 10 and the project amassing hundreds of millions of streams globally. Across a career that spans songwriting, production, and performance, Leon’s conversation explored how concepts are built, how visual worlds are shaped, and what it takes to create work that endures beyond virality.
Guest
TREVOR JACKSON
From child actor to leading man in film and music, Trevor Jackson has navigated the entertainment industry from multiple vantage points. Known for roles in Grown-ish and Superfly alongside a parallel music career, his conversation examines how visibility, power, and perception shape opportunity—and how artists without institutional backing are often overlooked.
Guest
TREVOR JACKSON
From child actor to leading man in film and music, Trevor Jackson has navigated the entertainment industry from multiple vantage points. Known for roles in Grown-ish and Superfly alongside a parallel music career, his conversation examines how visibility, power, and perception shape opportunity—and how artists without institutional backing are often overlooked.
Guest
TREVOR JACKSON
From child actor to leading man in film and music, Trevor Jackson has navigated the entertainment industry from multiple vantage points. Known for roles in Grown-ish and Superfly alongside a parallel music career, his conversation examines how visibility, power, and perception shape opportunity—and how artists without institutional backing are often overlooked.
Guest
JOSH SMITH
By 23, Josh Smith was choreographing for artists like Chris Brown, Usher, BTS, and Ciara—despite entering the industry without an agent or traditional backing. His conversation traces a path shaped by rejection, self-advocacy, and a series of unlikely breaks, including a last-minute audition that shifted his trajectory.
Guest
JOSH SMITH
By 23, Josh Smith was choreographing for artists like Chris Brown, Usher, BTS, and Ciara—despite entering the industry without an agent or traditional backing. His conversation traces a path shaped by rejection, self-advocacy, and a series of unlikely breaks, including a last-minute audition that shifted his trajectory.
Guest
JOSH SMITH
By 23, Josh Smith was choreographing for artists like Chris Brown, Usher, BTS, and Ciara—despite entering the industry without an agent or traditional backing. His conversation traces a path shaped by rejection, self-advocacy, and a series of unlikely breaks, including a last-minute audition that shifted his trajectory.
Guest
COLLIN TILLEY
Director of 300+ music videos and recipient of the Camerimage Achievement in Music Videos Award, Collin Tilley has shaped defining visuals for artists like Kendrick Lamar and Justin Bieber, including a Grammy-nominated video for “Alright.” His conversation traces the path from shooting DIY projects in Berkeley to developing a cinematic style sought after by major artists and global brands, revealing how experimentation, culture, and instinct sharpened his voice as a filmmaker.
Guest
COLLIN TILLEY
Director of 300+ music videos and recipient of the Camerimage Achievement in Music Videos Award, Collin Tilley has shaped defining visuals for artists like Kendrick Lamar and Justin Bieber, including a Grammy-nominated video for “Alright.” His conversation traces the path from shooting DIY projects in Berkeley to developing a cinematic style sought after by major artists and global brands, revealing how experimentation, culture, and instinct sharpened his voice as a filmmaker.
Guest
COLLIN TILLEY
Director of 300+ music videos and recipient of the Camerimage Achievement in Music Videos Award, Collin Tilley has shaped defining visuals for artists like Kendrick Lamar and Justin Bieber, including a Grammy-nominated video for “Alright.” His conversation traces the path from shooting DIY projects in Berkeley to developing a cinematic style sought after by major artists and global brands, revealing how experimentation, culture, and instinct sharpened his voice as a filmmaker.
Guest
ANTHONY MANDLER
One of the defining visual directors of the 2000s and 2010s, Anthony Mandler has shaped the cinematic identities of artists like Rihanna, Jay-Z, Drake, and Lana Del Rey, directing more than 20 of Rihanna’s videos along with landmark pieces such as “Disturbia” and “Holy Grail.” A photographer-turned-filmmaker who later helmed the feature All Eyez on Me, his conversation traces a late start in directing, the risks that defined his ascent, and the creative reinvention required to sustain a decades-long career at the center of culture.
Guest
ANTHONY MANDLER
One of the defining visual directors of the 2000s and 2010s, Anthony Mandler has shaped the cinematic identities of artists like Rihanna, Jay-Z, Drake, and Lana Del Rey, directing more than 20 of Rihanna’s videos along with landmark pieces such as “Disturbia” and “Holy Grail.” A photographer-turned-filmmaker who later helmed the feature All Eyez on Me, his conversation traces a late start in directing, the risks that defined his ascent, and the creative reinvention required to sustain a decades-long career at the center of culture.
Guest
ANTHONY MANDLER
One of the defining visual directors of the 2000s and 2010s, Anthony Mandler has shaped the cinematic identities of artists like Rihanna, Jay-Z, Drake, and Lana Del Rey, directing more than 20 of Rihanna’s videos along with landmark pieces such as “Disturbia” and “Holy Grail.” A photographer-turned-filmmaker who later helmed the feature All Eyez on Me, his conversation traces a late start in directing, the risks that defined his ascent, and the creative reinvention required to sustain a decades-long career at the center of culture.
Guest
MICHAEL FIGGIE
A creative director behind visuals for Ariana Grande, Justin Bieber, Twilight, and the Super Bowl halftime show, Michael Figge helped define the modern language of live and digital entertainment. His conversation traces his move from film school into VFX, his early role in pioneering LED-driven concert content, and milestones like Kanye West’s Glow in the Dark tour. As co-founder of Possible and later a creative lead at Yuga Labs, Figge brought clarity to the future of worldbuilding across live shows, Web3, and digital-first storytelling.
Guest
MICHAEL FIGGIE
A creative director behind visuals for Ariana Grande, Justin Bieber, Twilight, and the Super Bowl halftime show, Michael Figge helped define the modern language of live and digital entertainment. His conversation traces his move from film school into VFX, his early role in pioneering LED-driven concert content, and milestones like Kanye West’s Glow in the Dark tour. As co-founder of Possible and later a creative lead at Yuga Labs, Figge brought clarity to the future of worldbuilding across live shows, Web3, and digital-first storytelling.
Guest
MICHAEL FIGGIE
A creative director behind visuals for Ariana Grande, Justin Bieber, Twilight, and the Super Bowl halftime show, Michael Figge helped define the modern language of live and digital entertainment. His conversation traces his move from film school into VFX, his early role in pioneering LED-driven concert content, and milestones like Kanye West’s Glow in the Dark tour. As co-founder of Possible and later a creative lead at Yuga Labs, Figge brought clarity to the future of worldbuilding across live shows, Web3, and digital-first storytelling.
Guest
JOSEPH KHAN
One of the most influential music video directors of the past 20 years, Joseph Kahn has crafted era-defining visuals for Britney Spears, Eminem, Taylor Swift, and Mariah Carey. His conversation traces his path from dropping out of NYU and shooting Texas rap videos to becoming a top director for major artists, highlighting his instinctive style, treatment process, and the confidence required to sell ideas. He also offers an early look at his upcoming feature ICK, a bold extension of his creative legacy.
Guest
JOSEPH KHAN
One of the most influential music video directors of the past 20 years, Joseph Kahn has crafted era-defining visuals for Britney Spears, Eminem, Taylor Swift, and Mariah Carey. His conversation traces his path from dropping out of NYU and shooting Texas rap videos to becoming a top director for major artists, highlighting his instinctive style, treatment process, and the confidence required to sell ideas. He also offers an early look at his upcoming feature ICK, a bold extension of his creative legacy.
Guest
JOSEPH KHAN
One of the most influential music video directors of the past 20 years, Joseph Kahn has crafted era-defining visuals for Britney Spears, Eminem, Taylor Swift, and Mariah Carey. His conversation traces his path from dropping out of NYU and shooting Texas rap videos to becoming a top director for major artists, highlighting his instinctive style, treatment process, and the confidence required to sell ideas. He also offers an early look at his upcoming feature ICK, a bold extension of his creative legacy.
Guest
TAJ STANSBERRY
Raised in Oakland with a MiniDV camera and no formal roadmap, Taj Stansberry built his career outside the traditional film pipeline. His conversation traces the leap from self-funded, no-budget experiments to directing defining visuals for artists like Rihanna, JLo, and Usher—often at the cost of personal risk and financial sacrifice.
Guest
TAJ STANSBERRY
Raised in Oakland with a MiniDV camera and no formal roadmap, Taj Stansberry built his career outside the traditional film pipeline. His conversation traces the leap from self-funded, no-budget experiments to directing defining visuals for artists like Rihanna, JLo, and Usher—often at the cost of personal risk and financial sacrifice.
Guest
TAJ STANSBERRY
Raised in Oakland with a MiniDV camera and no formal roadmap, Taj Stansberry built his career outside the traditional film pipeline. His conversation traces the leap from self-funded, no-budget experiments to directing defining visuals for artists like Rihanna, JLo, and Usher—often at the cost of personal risk and financial sacrifice.
Cordia
IMPACT
1. Platform Reach
5.5M+ organic views across YouTube and Instagram. Steady month-over-month discovery driven entirely by conversations, not paid distribution.
2. Creative Community Engagement
The show’s visual language and storytelling have been acknowledged by leading artists and culture-makers including: SZA, Big Sean, Ty Dolla Sign, Rick Ross, and Ariana Grande.
3. Guest Ecosystem
14 industry leaders across film, music, design, and creative direction. A lineup that reflects the diverse worlds Arrad works in and the trust he holds within them.
4. Content Output
136+ videos produced to date, spanning:
→ full-length episodes
→ thematic cutdowns
→ character-driven reels
→ behind-the-scenes micro-stories
→ editorial solo episodes
Cordia
IMPACT
1. Platform Reach
5.5M+ organic views across YouTube and Instagram. Steady month-over-month discovery driven entirely by conversations, not paid distribution.
2. Creative Community Engagement
The show’s visual language and storytelling have been acknowledged by leading artists and culture-makers including: SZA, Big Sean, Ty Dolla Sign, Rick Ross, and Ariana Grande.
3. Guest Ecosystem
14 industry leaders across film, music, design, and creative direction. A lineup that reflects the diverse worlds Arrad works in and the trust he holds within them.
4. Content Output
136+ videos produced to date, spanning:
→ full-length episodes
→ thematic cutdowns
→ character-driven reels
→ behind-the-scenes micro-stories
→ editorial solo episodes
Cordia
IMPACT
1. Platform Reach
5.5M+ organic views across YouTube and Instagram. Steady month-over-month discovery driven entirely by conversations, not paid distribution.
2. Creative Community Engagement
The show’s visual language and storytelling have been acknowledged by leading artists and culture-makers including: SZA, Big Sean, Ty Dolla Sign, Rick Ross, and Ariana Grande.
3. Guest Ecosystem
14 industry leaders across film, music, design, and creative direction. A lineup that reflects the diverse worlds Arrad works in and the trust he holds within them.
4. Content Output
136+ videos produced to date, spanning:
→ full-length episodes
→ thematic cutdowns
→ character-driven reels
→ behind-the-scenes micro-stories
→ editorial solo episodes
1,300,000
1,300,000
315,000
315,000
380,000
380,000
98,000
98,000
432,400
432,400
385,600
385,600
357,100
357,100
99,200
99,200
111,000
111,000
46,400
46,400
109,000
109,000
"Partnering with Cordia changed everything. They unified creative direction, post-production, and automation under one vision. Now our content is sharper, our brand presence consistent, and our reach broader than ever."
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Arrad R.
"Partnering with Cordia changed everything. They unified creative direction, post-production, and automation under one vision. Now our content is sharper, our brand presence consistent, and our reach broader than ever."
-
Arrad R.
"Partnering with Cordia changed everything. They unified creative direction, post-production, and automation under one vision. Now our content is sharper, our brand presence consistent, and our reach broader than ever."
-
Arrad R.